Maserati unleashes the refreshed Quattroporte
By Ammar Alvi
20th January 2013 12:00 AM
Faithful to Maserati’s long history of luxury sports sedans, the new Quattroporte—recently unveiled at the 2013 Detroit Motor Show, promises to relive the magic. It will debut in India in early half of this year for over Rs 1 crore.
Maserati stands at the edge of an unparalleled strategic step in industrial growth that will see the company producing 50,000 units a year by 2015. It is an increase inspired by a near century of vehicles which define style, elegance, quality and performance and driven by three new models.
It began with the unveiling of the all-new Maserati Quattroporte. As the flagship of the Maserati product range, the new Quattroporte is larger, lighter, more luxurious and more practical than the globally-acclaimed car it replaces. With a 307 km/h top speed, it’s also as fast as most two-door supercars.
The sixth-generation Quattroporte is a significant leap forward that not only sets the high-technology tone for Maserati’s upcoming range of new models, but also remains faithful to Maserati’s long history of luxury sports sedans. The powerful and proprietary Maserati engines and the large cabin are at the core of the Quattroporte’s design. Dominated by a long, powerful nose and a concave Trident grille, a clear link is created to both the outgoing Quattroporte and the current GranTurismo.
The newly-developed direct-injection engine family boasts a 3.8-litre V8 and a 3.0-litre V6—both of which are twin-turbocharged, designed by Maserati Powertrain and assembled by Ferrari at their plant in Maranello. All versions come equipped with the latest eight-speed automatic transmission developed with ZF.
Even with all of its new technology, the new Quattroporte remains true to Maserati’s roots. Its 530hp twin turbo V8 makes it not only the fastest four-door Maserati has ever built, but also the most powerful and the most fuel-efficient. In direct contrast to its scintillating performance, the V8 Maserati Quattroporte has improved both its fuel consumption and emissions by 20 per cent over the outgoing Quattroporte.
The “Q4” system is one of the many “firsts” of the new Quattroporte: a system capable of redistributing the torque instantly from full rear wheel drive at higher speeds to a perfectly balanced 50/50 distribution between the front and rear wheels when more traction is needed.
The new Quattroporte also delivers new standards in quality in every area from design, development, fabrication and process controls. It is produced in a new plant that combines Maserati’s traditions of craftsmanship with cutting-edge technologies that are able to help guarantee outstanding quality by controlling even the tiniest of details.
Traditional hand-crafted design continues in the Quattroporte’s cabin, and this has been augmented with even more interior space in all seats and both four- and five-seat layouts.
Cabin luxury leaps forward technically, too, with features like the Maserati Touch Control screen, adjustable pedals, reverse cameras and the optional 15-speaker, 1280 Watt Bowers & Wilkins audio system, as well as WLAN-based WiFi.
Starting with the original Quattroporte in 1963, Maserati invented the concept of the luxury sports sedan and the new Quattroporte continues to be the benchmark for high-quality engineering, supercar performance and luxury sedan comfort.
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