Yahoo CEO Marissa Mayer thinks the Internet
company will be able to please more people with fewer smartphone applications.
Mayer says she hopes to winnow Yahoo's portfolio of mobile
applications from the current 60 to 75 programs to about a dozen. Her remarks
came during a Tuesday appearance before investors in San Francisco.
It marked the first time that Mayer has spoken at an
investment conference since she defected from Google Inc. to become Yahoo
Inc.'s CEO seven months ago.
Since joining Yahoo, Mayer has stressed that the company
needs to come up with a better mobile strategy to ensure its services become
ingrained as daily habits that "delight and inspire" its users.
If Yahoo succeeds, Mayer thinks the company will be able to
sell more advertising.
Post a Comment